The Instagram Blueprint
A Word From The Author
Social Media Manager
Instagram is at an all-time high of popularity whilst simultaneously being at rock-bottom in terms of quality content and user experience.
This is due to the constant algorithmic tweaks tailored towards transforming Instagram into a pay-to-play platform, coupled with the rise in realisation that Instagram is a tool that needs utilising.
2018 was a disruptive year for the silicon valley social media companies. Rife with GDPR implementation, data privacy issues, Zuckerberg facing congress, influencer fraud, and of course the consequences of the infamous Fyre Festival making its mark on the platform, too.
With everything that’s happened, and everything that’s going on, it’s more important than ever to do social media the right way.