Branding trends. From 80s inspired neons to line drawing and scrawling, there are many branding fads that have come and gone over the years. But one trend that seems to have stuck around is the process of ‘debranding’. What is...
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Google Analytics 4, or GA4 as you might have seen it, has been the talk of the town among marketers the world over in recent weeks and months. Regardless of the type of industry you’re in, Google Analytics is one...
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Coding In Digital Marketing Before I started coding, I thought it was the stuff of wizardry. Hooded beings in dark rooms tap tap tapping away and creating pure magic so it seemed. I wanted to be a wizard, nay, a...
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Here at Embryo, we love looking for new, innovative ways to elevate our client’s content marketing strategy and produce the best possible results from every campaign – if we didn’t think like this, we wouldn’t be where we are today....
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As a small business owner, it can be challenging to know what is the best way to promote your business, products and services in order to reach the right audience. Especially as new channels like digital marketing develop. That’s where...
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One thing that’s guaranteed is the same look on a client’s face when I explain that SEO is no longer a one-trick pony. It’s not about box-ticking your way to success, it’s not about single keywords, it’s not even about...
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