One thing that’s guaranteed is the same look on a client’s face when I explain that SEO is no longer a one-trick pony. It’s not about box-ticking your way to success, it’s not about single keywords, it’s not even about...
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If you’re clued up on search engine optimisation practices and search engine marketing as a general area of marketing, you’ve probably heard or are aware of GoogleBot. If you’re not, though, let me give you the rundown. What is GoogleBot?...
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Linkbuilding is a technique that’s benefits a website’s SEO and is an important factor for helping to increase your search engine rankings. Implementing a link building strategy will help deliver a targeted approach to building up your authority by securing...
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As affordable fashion brands are a bit of a passion for me, I thought it would be a good idea to see how some major brands perform organically in the UK. Using a new tool that we have created at...
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Core Web Vitals is the latest update currently being rolled out by Google. SEO’s and web developers have been preparing for the update roll out which was planned for May, but ended up being pushed back to June. So how...
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For those who are unfamiliar with Google Trends, it is an online tool that focuses on discovering ongoing trends and monitoring search behaviour from different sources such as Google Search, Google Images, and YouTube. The tool is often overlooked by...
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Content is king. It always has been and it’s only going to become more and more powerful as the search engine algorithms continue to develop and improve over time. With Google now reaching a stage where it can delve into...
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Google has recently announced an integration partnership with WooCommerce to help retailers and ecommerce stores easily display their products and inventory across Google properties, including organic search, paid search, organic & paid shopping and also YouTube. The integration comes as...
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And we’re off! Google in a tweet yesterday, announced that its Page Experience Algorithm Update had started to roll out. Initially due to launch last year, then postponed, and then postponed again from the rescheduled May launch, we’ve finally arrived...
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Google bombing is a term that we go into in our SEO Glossary and essentially describes a practice by which a specific web page is targeted to rank in the top position of the search engine results page (SERP) for a...
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