Digital PR Blogs

We examined the most played games of 2020: Here’s what we learned

11/10/21 Research Digital PR

  The gaming world has been accessible to people around the world for years, but recently we have seen an increase in the number of people who purchase and lose themselves in video games. According to stats published by DFC...
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Data analysts at Embryo reveal a shift in the fitness industry post-pandemic

21/09/21 Digital PR

The fitness industry has suffered over the past couple of years, with restrictions and closures having a huge impact on gyms, and many fitness establishments seeing a reduction in memberships, while others have been forced to close down permanently. Following...
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The Digital PR team examined Abba’s comeback

14/09/21 Research News Digital PR

It’s been OVER A DECADE (40 years) since the Swedish foursome, responsible for some of the most recognisable songs in pop music history, last released new music. But Björn Ulvaeus, Benny Andersson, Agnetha Fältskog, and Anni-Frid Lyngstad are back, with...
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Who is the best Bond?

18/08/21 Digital PR Research

Just six men have donned the famous tuxedo, holstered the Walther PPK, slipped into the Aston Martin, and become James Bond. Since the first official film (the original Casino Royale is widely ignored as part of the canon), Dr No,...
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Coffee consumption in a post pandemic society

10/08/21 News Research Digital PR

Coffee is one of the most globally consumed beverages, with over two billion cups being drunk around the world each day. From a customer-focused perspective, the majority of people in the world now have access to coffee. The caffeine-based beverage...
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Over half of LinkedIn users would travel to an amber listed country. Find out why Britons want to go on holiday!

19/07/21 Digital PR Research

It’s Freedom Day, and the sunshine is beaming across the UK today. Everyone is in happy spirits and is enjoying the heatwave which is hitting every city across the country. However, even though the sunlight is making an immediate impact...
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Five top tips for pitching when it comes to newsjacking

07/07/21 Digital PR Digital Marketing

As part of Digital PR strategies, newsjacking can be a great way to share a brand’s message quickly. Newsjacking allows you to pitch to journalists who are interested in content with regard to reactive and topical trends. This allows you...
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3 data science social media accounts you should be following

23/06/21 Digital PR

Data is becoming an increasingly crucial part of digital marketing and business. Data science is the future, with some of the biggest organisations on the planet like Amazon, Google and Facebook all investing heavily in this burgeoning field in recent...
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How digital transformation can help SMEs grow online and increase revenue

17/06/21 Digital PR Digital Marketing

Many SMEs and entrepreneurs are going online and adopting eCommerce operations for success. With more than 70% of companies being online or having a digital transformation strategy in place, and 96% of UK households with internet access, SMEs and start-up...
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How to avoid pitching the wrong campaigns to journalists

08/06/21 Digital PR News

At Embryo, we’ve taken the time to understand the media landscape and what journalists want from PR’s. We’ve listened and noted what pitches they would like for their publications and what emails would end up in the bin. As you...
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