Digital PR Blogs

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Caught in the web we analyse Spider-Man

15/12/21 Digital PR

Spider-Man, comic-book character who was the original everyman superhero. In Spider-Man’s first story, in Marvel Comics’ Amazing Fantasy, no. 15 in the ’60’s (1962), American teenager Peter Parker, a poor sickly orphan, is bitten by a radioactive spider. As a result of...
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fashion trends and tips for targeting journalists

Top tips for targeting fashion and beauty journalists in 2022, according to industry experts

02/12/21 Digital Marketing Digital PR

Public Relations is continuously evolving. That’s why thinking about how to grab the attention of journalists and catering to publication’s requirements is integral for the success of your campaign, especially when it comes to fashion and beauty journalists who are...
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press release

The Ultimate Guide to Writing a Press Release for Beginners

23/11/21 Digital PR

To put it simply, press releases are a way for individuals, organisations, public bodies and brands to share their news and stories with the media, and the wider public. They are made up of written content, which is primed and...
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COP26 Climate Summit – A Pivotal Moment in the Fight Against Global Warming

11/11/21 Digital PR News Digital Marketing

Since 1995, the United Nations has been bringing together countries, now totalling over 180, for global climate summits called COPs – short for ‘Conference of the Parties’. In that time, climate change has gone from being an environmental issue of remote...
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world of warcraft, played by man wearing headphones.

We examined the most played games of 2020: Here’s what we learned

11/10/21 Research Digital PR

  The gaming world has been accessible to people around the world for years, but recently we have seen an increase in the number of people who purchase and lose themselves in video games. According to stats published by DFC...
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a woman exercises in the gym.

Data analysts at Embryo reveal a shift in the fitness industry post-pandemic

21/09/21 Digital PR

The fitness industry has suffered over the past couple of years, with restrictions and closures having a huge impact on gyms, and many fitness establishments seeing a reduction in memberships, while others have been forced to close down permanently. Following...
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The Digital PR team examined Abba’s comeback

14/09/21 Research News Digital PR

It’s been OVER A DECADE (40 years) since the Swedish foursome, responsible for some of the most recognisable songs in pop music history, last released new music. But Björn Ulvaeus, Benny Andersson, Agnetha Fältskog, and Anni-Frid Lyngstad are back, with...
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Who is the best Bond?

18/08/21 Digital PR Research

Just six men have donned the famous tuxedo, holstered the Walther PPK, slipped into the Aston Martin, and become James Bond. Since the first official film (the original Casino Royale is widely ignored as part of the canon), Dr No,...
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Coffee consumption in a post pandemic society

10/08/21 News Research Digital PR

Coffee is one of the most globally consumed beverages, with over two billion cups being drunk around the world each day. From a customer-focused perspective, the majority of people in the world now have access to coffee. The caffeine-based beverage...
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Over half of LinkedIn users would travel to an amber listed country. Find out why Britons want to go on holiday!

19/07/21 Digital PR Research

It’s Freedom Day, and the sunshine is beaming across the UK today. Everyone is in happy spirits and is enjoying the heatwave which is hitting every city across the country. However, even though the sunlight is making an immediate impact...
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