Latest Blogs - Page 59

Owned, Earned and Paid Media Explained

12/02/19 Digital Marketing

Owned, earned and paid media are all important elements of a solid digital marketing strategy, but what do they actually mean, and what should you be doing with them? Here at Embryo Digital, we deal with owned, earned and paid...
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remarketing-ad-benefits

What is Remarketing and Why Do You Need it?

10/02/19 Digital Marketing

We all have that 1 (or 20) ads that we can’t stand to watch again after the first viewing. For some, it’s the Go Compare ads, with that singing lunatic who encourages anyone he meets to compare insurance prices in...
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Embryo Just Keeps On Growing!

08/02/19 News #TeamEmbryo

We may have welcomed 3 lovely new team members in January, but that doesn’t mean there wasn’t room for some more talented individuals in February. Daniel and Callum have joined us this week, already proving their prowess in all things...
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What is PPC Anyway?

08/02/19 PPC

Digital marketing has so many elements and acronyms it can get horribly confusing. But, if you’ve ever seen ads appearing alongside search results when you search for practically anything on Google, then you’re already no stranger to PPC. PPC (Pay-Per-Click)...
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writing content on notepad

What Makes Great Content?

06/02/19 Best Practices

Great content is one of the strongest tools in any digital marketer’s arsenal, as it can captivate, inspire and encourage readers to take action. Poor content, however, can bore and turn away potential customers, reducing the likelihood that they’ll ever...
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Does an SEO strategy have to be complex? Depends.

06/02/19 SEO

Recently, the organic search team at Embryo have been working on SEO strategies for a few new clients that we have the privilege of working with. One of the sites is a huge monster, full of thousands of pages of...
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social media for small business

Getting Started on Social Media as a Small Business

01/02/19 Social

If you own or work for a small business, the realisation has probably sunk in that you need to jump on the social media bandwagon. However, the journey to getting in the driver’s seat is a daunting one. Social Media...
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January At Embryo Digital

30/01/19 News #TeamEmbryo

The first month of the year may have already been and come, but as we’ve discovered, a lot can happen in 31 days. From new team members and promotions to press features and exciting new clients, there’s certainly a lot...
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Embryo Hits The Slopes

30/01/19 News

A team is defined as a group of individuals working together to achieve their goals. This is something that is extremely important to Embryo Digital, as here we see ourselves as one unit rather than individual members. Richard Branson once...
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Lessons Learned From The World Of Content

25/01/19 Social Best Practices

Content can be powerful stuff. Used to build a brand’s story, attract people on search engines, connect with readers through blogs, articles and social media posts, as well as improve SERP rankings, there’s a lot that these carefully-orchestrated words can...
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