We’re now fast approaching the 1-year mark in the work-from-home debacle that pretty much all of us have found ourselves in at some point over the course of the last 12 months, so I thought it might be a good...
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Disclaimer: This book review will contain the word ‘sh*t’ a good few times, not as many as the book itself though! I’m also not the biggest fan of non-fiction books, especially those that fall under the ‘self-help’ bracket, so I...
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I recently celebrated my two-year anniversary at Embryo, and over that time I’ve seen so much change around here! That officially makes me feel about four million years old, but it’s been such a pleasure to see the team grow,...
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Comfort clothing has been at the top of everyone’s shopping list this past year, with sweat pants and lounge wear becoming our WFH uniform. For me, (forever channelling Meryl Streep’s Donna in Mamma Mia), comfort is synonymous with dungarees, and...
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Bing has continued to improve its Webmaster Tools offering with the launch of Bing Clarity, a tool designed to rival alternatives such as HotJar. This alongside the website auditing tool, Bing Webmaster Tools is something you cannot afford to not...
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Valentine’s Day will be a little different to last years. We don’t have the usual shops open to hand-pick the perfect gift for a significant other, or even the opportunity to panic book that last-minute table at that restaurant...
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This weekend I watched a film about the story behind McDonald’s, I had seen it come up on sky quite a few times, but I never gave it a moments thought until I lost the vote on the movie selection...
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Want a good marketing strategy? Here’s one, content, content, content and, yep, you guessed it, more content. There ya go, blog done, you can now go about your day, you’re welcome. Unless, you want to learn more about how to...
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Undeniably, the way we market, sell and ultimately consume has changed. Whilst I am not going to go over old ground, we know what we went through last year and we know the challenges that face us this year. We’re...
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If you work in digital PR, then you know that pitching to journalists is a huge part of what we do. If you don’t, you may be wondering how exactly you can contact a journalist with a story out of...
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