The Brands That Are Smashing TikTok Marketing

26/11/21 Social

When it comes to social media platforms, TikTok is fairly new to the game. That being said, the social platform has seen extraordinary growth over the past two years, largely due to the pandemic giving the app a huge boost....
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Instagram SEO tips to increase your reach

24/11/21 Social Best Practices

With over 1 billion active users on Instagram, it can be difficult to get your content to stand out amongst the ever-growing crowd. We’ve all heard of how hashtags can increase your reach, but nowadays there are a number of...
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press release

The Ultimate Guide to Writing a Press Release for Beginners

23/11/21 Digital PR

To put it simply, press releases are a way for individuals, organisations, public bodies and brands to share their news and stories with the media, and the wider public. They are made up of written content, which is primed and...
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How to Succeed in Advertising: 23 Copywriting Tips for Writing Ads That Sell

22/11/21 Content Best Practices

  Writing persuasive content is something we live and breathe here at Embryo – but it is no easy feat. Unlike long-form content, with ad copy, there is often a huge limit on words and even more so on advertising...
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Ecommerce App Marketing in 2020 vs 2021

19/11/21 Apps News

Customer behaviour has significantly changed since the start of the COVID-19 pandemic and this can be seen across a wide range of eCommerce platforms, this has accelerated digital marketing performance growth by 4-6 years in just 18 months. Even now...
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TikTok’s New Trending In-App Feature

18/11/21 Social

If you’re like me and you’ve just had a notification pop up from TikTok detailing a new weekly trend report you can check when you log into the app, then you’ll know how great this is for us marketers to...
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From Psychics To Pet Care: Content Writing For Varied Industries

17/11/21 Content

When asked what my favourite thing about working in content is, my #1 answer is always the variety of clients I get to work with and how much I learn about their businesses, markets and what makes them stand out...
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The Evolution of Drupal 8 to 9

16/11/21 #TeamEmbryo Web Design Web Development

As Drupal 9.0 was released to the world in June 2020, the company had taken an important next step in the growth and evolution of its platform by building upon what already exists in Drupal 8 and laying the foundation...
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seo facts

30 SEO Facts You Need To Know

15/11/21 SEO

A primary marketing channel for most businesses, SEO (Search Engine Optimisation) is a channel focused on increasing the organic visibility of your website on Search Engines including Google and Bing. If you’re looking to get started on your SEO journey,...
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online shopper on black friday

A Guide To Black Friday Marketing

12/11/21 Digital Marketing

In just two weeks on 26th November, Black Friday 2021 will take place, shortly followed by Cyber Monday on 29th November. What started off as a celebration in America following Thanksgiving Day has now turned into one of the biggest shopping events of...
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