Getting into marketing in 2022 for graduates, people with a small amount of experience, or not many connections, can seem daunting. Add to that, the constant bombardment of motivational videos by people who have no idea about the real world...
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You’ve either heard of them or love hearing them, podcasts are everywhere. They are the next great leap in audio-visual progression. From the one black and white TV in the front room right the way through to on-demand streaming services,...
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How many podcasts are out there? How much time do they take? What kind of topics do they cover? These are some of the questions that come to mind when thinking about podcasting. Podcasting has become a very popular way...
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The common or garden blog post is a lot of websites’ bread and butter, not only do they present you with an opportunity to show off about your industry, but these types of articles can grab the attention of people...
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Digital agency Embryo continues a strong start to 2022 by making two eye-catching hires. Joining as Head of Tech is former SEO consultant Peter Wootton, with Andrew Holland starting as the new Head of Organic. “Joining the Embryo team is...
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Marketing can transform businesses in relatively little time. The myriad of disciplines you can tap into to drive return on investment (ROI), organic search visibility, and the number of qualified leads is endless. While all these are brilliant, if their performance...
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The level of digital marketing importance is as high as it’s ever been in 2022. A well-planned out online presence that attracts internet users and mobile users alike is incredibly powerful. Despite that, effective digital marketing efforts are still thought of as secondary decisions....
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Automation is taking the edge over IT industries, and it has already taken a big leap in SEO and digital marketing. Many businesses consider automation a critical component. 75% of marketers currently use automation solutions in their firms. So, it would...
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When the folks at Google do something to their tools – whether it’s Ads, Analytics, or Google My Business – it can have huge effects on the way its users use it, and react to it. So, you can imagine...
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If this writer has had to underscore the importance of SEO content writing once, they’ve had to do it a thousand times. Simply put, if you aren’t putting long-form writing at the heart of your marketing strategy, you’re not going to achieve...
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